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"And I went with him"  (2:33)

Many small businesses are treated like bank accounts instead of business partners by an impersonal banking system. Business clients of North Island Credit Union discuss what they want and appreciate in a banking relationship.

"I didn't know"  (1:03)

The commercial banking industry is not the only provider of business services. Business members of North Island Credit Union register their pleasant surprise at the full range of services from a credit union with a business focus.

"It's a small town"  (3:13)

As a result of the recent banking crisis, many financial institutions only consider bottom-line profits. But, for many small businesses, banking is about accessibility and relationships. Business clients of North Island Credit Union discuss the importance of a local financial institution that is member, rather than shareholder, centered.

"In San Diego, Business is personal too"  (3:49)

Business clients of North Island Credit Union discuss the personal side of business in both relationships and accounts. Unlike corporations, owners of small businesses rely upon their person-to-person relationship with a credit union for both their business and personal needs.